Antitrust Investigation
:Antitrust Investigation

Very recently shuddering news from the New York Times caught my attention Google is facing a prelude investigation by Federal Trade Commission (FCT) on their targeted $3.1 billion acquisition of DoubleClick. This investigation is actually the outcome of the outcry of competitors and privacy experts that made it nothing but foreseeable, said the report.
A debate has risen that the concern was more of a privacy issue rather than anti-trust as because the inquiry is not demonstrated by FTC rather than the justice department, which shares the key portion of anti-trust enforcement duties. From the initiation of the deal, as many as three privacy watchdog groups have been telling FTC to investigate the probable privacy implications of Google. The groups feared that the amalgamation of Google’s search history and DoubleClick’s tracking of site visited would give one company access to more information about the Internet activities of consumers than any other company in the world.
But since privacy is not an anti-trust issue, the investigations on Google can not be treated fare enough unless there are other subjects implicated as minimizing competition. The Google authority has put strong comments against such malice (in their sense), with Don Harrison, a senior corporate counsel for Google, telling the NYT-
“We are confident that upon further review the F.T.C. will conclude that this acquisition poses no risk to competition and should be approved”.


